NHL Reebok Edge Jersey is all about the $$$$

So by now I'm sure you know that the NHL has decided to bring in a mandatory new jersey for all teams for the 2007-2008 season.  The  paid advertiser oops I mean supplier, Reebok has been "selected" to design and produce the new jersey. 

Now the NHL more than any other sport has been infamous with allowing/encouraging teams to change their jersey's, add new ones, and change home and away colors in order to increase revenue.  Now don't be mistaken with this latest round of jersey changes, I know they're saying its to increase speed, reduce weight, perform better, hit harder, etc etc.  The reason?  Have you see the Reebok logo on the back?  Well that's one reason.  Have you seen the new prices?  Well let me tell you.  A replica is going to set you back 115-130 (USD) and the real deal, the authentic one is going to be a stiff $250 (USD), both prices are WITHOUT a number and name.  Figure another $50-$80 bucks to stitch on the name and number.  So for the real mccoy were talking $300-$330 bucks for a jersey that might be obsolete when your team trades or fails to sign a player. 

So much for progress, while I like some of the designs I'll stick with the old, bulky, heavy, traditional sweater and Bettman can keep this "uniform system" for the Madison Avenue suits that have never laced up a pair or skates.  Keep in mind when you hear players endorsing them they might have an endorsement deal in place with Reebok or they are the assigned player rep from each team to be the Reebok mouthpiece.

For those of you who truly hate the new jersey or want to save some dough, now is the time to pick up the "old" style before its sold out.  Check out these great deals on  NHL Jersey Deals.

Want to see what the new designs and jersey's look like?  Check out my previous blogs and photos of the new Reebok Edge Jersey's for the following teams:

Detroit Red Wings Jersey

New York Rangers Reebok Edge Jersey

Boston Bruins Jersey

Ottawa Senators Jersey

Washington Capitals Jersey

New York Islanders Reebok Edge

Nashville Predators Jersey

Florida Panthers Reebok Edge

Columbus Blue Jackets

Los Angeles Kings Jersey

Matt
Searching eBay for the best deals in hockey!  getitnext.com

Comments

[Charlie Pritt]

Well as a Sabres fan all along I believe the spawning of the putrid slug was a result of some sort of litmus test RBK conducted as an experiment on RBK Edge styling and now the rest of the NHL gets to experience the same thing.

The logo is nice actually...the rest leaves something to be desired.

I've said it before, astute folks can care about the functionality of the new RBK Edge jersey on the ice but the average fan at a game could give two shits if his beer soaked authentic weighed a couple ounces less.

That slug is crap, and so is RBK who is shoveling it even more crap on the rest of the NHL.

The socks...just look at the back of the socks.

[matt]

Hey Charlie,

Interesting point on the litmus test, never thought about that, it makes sense. Unfortunately due to the sabres jersey sales last year I think Reebok and the league figured they had a winner. We all know that the explosion was due to Buffalo fans being captivated by their team not by the slug. Hopefully they'll go back to the buffalo head in the near future or at the least they'll make another third jersey and do a retro one.

Matt

[Al]

I work at Team Depot and we've been told there is going to be a huge shortage of these new jerseys. We actually think that the even higher price is not going to be good! For a sport that is trying to GET fans....sure finding ways to PUSH AWAY fans that already pay a high price.

[Karl]

I couldnt agree more!
I understand that Reebook wants to brand the jerseys but why does the logo on the back have to be so big?

The old jerseys looked good and there was nothing wrong with them. For some reason Bettman seems to hate the baggy look of some of his players. His original intent was to have Reebok design an even tighter fit where the jersey would be tucked in the hockey pants! Luckily the NHLPA intervened.

I think fans everywhere will keep buying the old style jerseys. After all I still have friends who proudly wear the old Nordiques and Jets jerseys. Long live vintage!

[josh royston]

hockey tops should be baggy. rbk dont have a clue. i put them over hoodys, like many do. if they asked the fans im sure they would prefer the normal jerseys.

[Martin G.]

I just bought an RBK Flyers authentic alternate 3rd jersey, and I love it! I am a lifelong hockey fan, and I love nostalgia. but I have to honestly say that these jerseys are slick. I love the light, yet strong weight of the RBK jerseys. Its still plenty big, but its just cut more like a shirt. I see the fashion touch they've added. I have received nothng but big props on the this jersey, and I will be adding a Sabres 3rd alternate to the collection. What i will say is that the 'Premiere' jersey WITHOUT pro twill numbers and letters sewn on is CRAP! That heat pressed on imitation is HORRIBLE and makes the rest of the jersey look REALLY cheesy! That being said, I really do love the look and feel of the NHL Rbk Edge jerseys. Step out of the 70's and get with the times !